Jr. Internet Marketing Specialist - Strategy Track
WebpageFX - Harrisburg PA

Internship Category: Paid

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  • Jr. Internet Marketing Specialist – Strategy Track

    WebpageFX is looking for a junior/entry level marketing, advertising, public relations, business, or communications graduate who aspires to break into the exciting Internet marketing industry and work with top-tier clients to meet their online marketing goals.

    Responsibilities

    WebpageFX will provide job specific training (“Our 120 Day Boot Camp”).

    • Optimizing client websites for search engines (on-page SEO)
    • Working under senior Internet marketers (some of the best in the country) and supporting them on some of our largest campaigns and client accounts
    • Developing SEO content strategy for our copywriting team to create
    • Creating internet marketing campaign reports
    • Analyzing competitors’ websites and online marketing initiatives
    • Managing client SEO and PPC campaigns
    • Correcting technical issues on the backend of websites
    • Optimizing web content for keywords related to customer products and services
    • Managing email marketing campaigns
    • Performing A/B, website usability and website conversion rate testing
    • Driving client success on the web

    Percent Breakdown

    • 5% analyzing clients’ competitors
    • 10% writing – ad copy, emails, etc.
    • 10% creating Revenue, ROI and Traffic Reports for client campaigns
    • 10% client strategy and analytics
    • 15% managing other internet marketing campaigns – ie email, CRO, etc.
    • 15% building/developing content strategy
    • 15% managing client ad campaigns
    • 20% updating website content

    Preferred Education

    Bachelor’s Degree in Marketing, Advertising, Business, Journalism, Communications, Information Systems or Statistics (GPA above a 3.4)

    Preferred Skills/Competencies

    WebpageFX will provide job skill specific training but applicants should have a solid understanding of the Internet, basic copywriting, outstanding written communication skills, and customer service experience in any industry. Previous job or internship experience is a must.

    A plus if you have:

    • Basic HTML experience
    • Advertising agency experience
    • Any Internet marketing experience
    • Experience with Google Analytics
    • Solid web copywriting skills

    Qualities

    • Entry Level but internship/part-time/summer job/etc experience are a must. (WebpageFX will provide job skill specific training but applicants must have a solid understanding of the Internet, customer service and Internet technologies)
    • Stays up to date on new changes to the web and actively reads several blogs
    • Professional, dependable, solid work ethic, detail-oriented, self-motivated
    • An eye for detail and a dedication to quality and high level of follow through
    • Approaches problem solving proactively and in a professional manner
    • Excellent time/project management skills
    • Solid analytical skills and ability to make decisions based on data
    • Creative problem solving abilities
    • Ability to meet deadlines
    • Outstanding written communication skills

    Training

    Our “120 Day Jr. Internet Marketing Specialist Boot Camp” is a $10K training investment we make into our new family members (i.e. employees). New hires train under our Sr. Internet Marketers on all facets of Internet marketing and gain access to world-class proprietary Internet marketing tools.

    • 360+ hours of learning in the first 120 days on the job- Equivalent to an entire college semester with a full courseload
    • On-site, state of the art training amenities to facilitate departmental trainings, trend watch reports, and monthly Lunch-and-Learns

    Opportunities for Growth

    WebpageFX grew 250%+ over the past 3 years and merit-based promotional opportunities are abundant for new family members (employees) who meet or exceed position performance metrics.

    Fringe Benefits

    Excellent health insurance options, 100% dental, 401K, profit sharing options after 2 years, support for new parents (#FamilyFX), flexible start time, 15 days vacation, matching charity contributions, employee coffee bar, ping pong tournaments, casual dress & many other new media agency perks (See http://www.facebook.com/webpagefx/).

    Recent Awards

    Best Places to Work in Pennsylvania (Ranked #1 in 2015, 2016 and 2017), Inc. 5000 Fastest-Growing Companies in America, and one of the 75 Best Places to Work for Millennials in America 2015.

    Location

    • Harrisburg, PA in the Moffitt Mansion
    • Harrisburg ranked as one of the country’s best places to live.

    Compensation

    • $33K to $36K {Potentially higher based on work experience}
    • GPA 3.8+: Add $3K to high range
    • Elite college or university & graduation w/ high honors: Add $3.5K-$5K to high range

    Jr. Internet Marketing Specialist – Strategy Track

    WebpageFX is looking for a junior/entry level marketing, advertising, public relations, business, or communications graduate who aspires to break into the exciting Internet marketing industry and work with top-tier clients to meet their online marketing goals.

    Responsibilities

    WebpageFX will provide job specific training (“Our 120 Day Boot Camp”).

    • Optimizing client websites for search engines (on-page SEO)
    • Working under senior Internet marketers (some of the best in the country) and supporting them on some of our largest campaigns and client accounts
    • Developing SEO content strategy for our copywriting team to create
    • Creating internet marketing campaign reports
    • Analyzing competitors’ websites and online marketing initiatives
    • Managing client SEO and PPC campaigns
    • Correcting technical issues on the backend of websites
    • Optimizing web content for keywords related to customer products and services
    • Managing email marketing campaigns
    • Performing A/B, website usability and website conversion rate testing
    • Driving client success on the web

    Percent Breakdown

    • 5% analyzing clients’ competitors
    • 10% writing – ad copy, emails, etc.
    • 10% creating Revenue, ROI and Traffic Reports for client campaigns
    • 10% client strategy and analytics
    • 15% managing other internet marketing campaigns – ie email, CRO, etc.
    • 15% building/developing content strategy
    • 15% managing client ad campaigns
    • 20% updating website content

    Preferred Education

    Bachelor’s Degree in Marketing, Advertising, Business, Journalism, Communications, Information Systems or Statistics (GPA above a 3.4)

    Preferred Skills/Competencies

    WebpageFX will provide job skill specific training but applicants should have a solid understanding of the Internet, basic copywriting, outstanding written communication skills, and customer service experience in any industry. Previous job or internship experience is a must.

    A plus if you have:

    • Basic HTML experience
    • Advertising agency experience
    • Any Internet marketing experience
    • Experience with Google Analytics
    • Solid web copywriting skills

    Qualities

    • Entry Level but internship/part-time/summer job/etc experience are a must. (WebpageFX will provide job skill specific training but applicants must have a solid understanding of the Internet, customer service and Internet technologies)
    • Stays up to date on new changes to the web and actively reads several blogs
    • Professional, dependable, solid work ethic, detail-oriented, self-motivated
    • An eye for detail and a dedication to quality and high level of follow through
    • Approaches problem solving proactively and in a professional manner
    • Excellent time/project management skills
    • Solid analytical skills and ability to make decisions based on data
    • Creative problem solving abilities
    • Ability to meet deadlines
    • Outstanding written communication skills

    Training

    Our “120 Day Jr. Internet Marketing Specialist Boot Camp” is a $10K training investment we make into our new family members (i.e. employees). New hires train under our Sr. Internet Marketers on all facets of Internet marketing and gain access to world-class proprietary Internet marketing tools.

    • 360+ hours of learning in the first 120 days on the job- Equivalent to an entire college semester with a full courseload
    • On-site, state of the art training amenities to facilitate departmental trainings, trend watch reports, and monthly Lunch-and-Learns

    Opportunities for Growth

    WebpageFX grew 250%+ over the past 3 years and merit-based promotional opportunities are abundant for new family members (employees) who meet or exceed position performance metrics.

    Fringe Benefits

    Excellent health insurance options, 100% dental, 401K, profit sharing options after 2 years, support for new parents (#FamilyFX), flexible start time, 15 days vacation, matching charity contributions, employee coffee bar, ping pong tournaments, casual dress & many other new media agency perks (See http://www.facebook.com/webpagefx/).

    Recent Awards

    Best Places to Work in Pennsylvania (Ranked #1 in 2015, 2016 and 2017), Inc. 5000 Fastest-Growing Companies in America, and one of the 75 Best Places to Work for Millennials in America 2015.

    Location

    • Harrisburg, PA in the Moffitt Mansion
    • Harrisburg ranked as one of the country’s best places to live.

    Compensation

    • $33K to $36K {Potentially higher based on work experience}
    • GPA 3.8+: Add $3K to high range
    • Elite college or university & graduation w/ high honors: Add $3.5K-$5K to high range

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